Vol. 2 No. 1 (2025): January - April 2025

Research Articles

• PERCEIVED USEFULNESS AND EASE OF USE INFLUENCE THE INTENTION TO USE THE TRACKING APPLICATION AFTER RECEIVING DIABETES OUTPATIENT TREATMENT, VIBHARAM PAKKRET HOSPITAL

  Ussanee Diewwanich, Jiraporn Kanthong

  1-14

  • PDF (ไทย)

• THE INFLUENCE OF TIKTOK ADVERTISING ON COSMETIC PURCHASE DECISIONS AMONG GENERATION Z CONSUMERS

  Laddawan Someran, Soraya Supaphol

  15-27

  • PDF (ไทย)

• CHANNELS FOR RECEIVING NEWS THAT AFFECT PARTICIPATE IN ENVIRONMENTAL ACTIVITIES OF HIGH SCHOOL STUDENTS IN THE ISLAND OF PHRA NAKHON SI AYUTTHAYA PROVINCE

  Tatthep Rattanaburi, Chanathip Zheng, Athip Chaloeisak, Yossarun Chartsrisumpun, Khriangsak Nilprasith, Amonrada Mekdee, Phonpun Sutto

  28-42

  • PDF (ไทย)

• THE INFLUENCE OF MANAGEMENT PROCESS ON ORGANIZATIONAL EFFECTIVENESS: A CASE STUDY OF PHATRA HOUSE AND PROPERTY PUBLIC COMPANY LIMITED

  Lertmongkol Wiwatsilpachai, Nithima Yuenyong

  43-59

  • PDF (ไทย)