FACTORS INFLUENCING THE RESEARCH ACTIVITIES OF ACADEMIC PERSONNEL AT NARESUAN UNIVERSITY

Abstract

The objective of this research was to examine the opinions on research and factors influencing the research activities of academic personnel at Naresuan University. The study adopts a quantitative research approach, using questionnaires to collect data from academic personnel at Naresuan University who have conducted research within the 5 years period from 2017 to 2021. The sample size is 145 individuals, selected through purposive sampling. Data analysis is conducted using descriptive statistics, including frequencies, percentages, means, and standard deviations. From the results of the study, it was possible to consider the reasons why academic personnel at Naresuan University did research. It was found that most did research because they were aware of their responsibilities, which was the highest score. Second is wanting to do work to request academic promotion. and the lowest ranking is research creativity. For the benefit of academic work and solving problems of society and the nation and the important factors influencing the research activities of academic personnel at Naresuan University at a high level are identified in 5 aspects: advancement in job position, research skills of personnel, job responsibilities, research budget, and attitude towards research. Additionally, five other factors, including research duration, self-perceived value, support from the organization, research environment, and materials, equipment, and facilities, have a moderate impact on the research activities of academic personnel at Naresuan University. From the research results, the university should encourage academic faculties of Naresuan University to apply for external research grants by organizing research capacity exchange programs among senior and early career researchers. The program should have and aims for enabling researchers to apply for research funds and to be granted.