TEIMTES BOONMASONGSUNG, D.; INTHASANG, C.; TUNGSAWAT, S.; TANIMKARN, P. THE INFLUENCE OF THE MARKETING ORIENTATION AND THE ENTREPRENEURIAL ORIENTATION ON PRODUCT INNOVATIVENESS ON MARKETING PERFORMANCE. Journal of Liberal Arts and Management Science Kasetsart University , Sakon Nakhon, Thailand, v. 8, n. 1, p. 1–14, 2021. Disponível em: https://so14.tci-thaijo.org/index.php/jlams/article/view/102. Acesso em: 6 apr. 2025.